A new outdoor advertising campaign for Chemeketa launched March 16.
Five poster billboard locations and two digital signs in the Salem area will generate over 5 million impressions over the next 12 weeks.
We also have a billboard in McMinnville at Highway 99 and 19th Avenue that will create almost 1.4 million impressions over the next 12 weeks.
The objectives of the advertising are to increase awareness of –
- How Chemeketa contributes to regional workforce development
- Career training opportunities for future students
We will switch out the initial creative in early June to feature new medical and emergency response photos, as well as adding machining, electronics and the small business services of the Chemeketa Center for Business & Industry into the mix.
The campaign will wrap up in August.